zeroheight was started by two product engineers and has expanded to a full team of designers and engineers who know the product development space firsthand. The product was built for product teams and continues to prioritize making product development more efficient. You’ll find options to upload design assets, components, and house reusable code. The platform also includes no-brainer features for product teams, like inspect mode, a design tokens manager, and live components.
Frontify is a brand management platform intended for brand and marketing teams. And they’re great at fulfilling that need. If your team is looking for a place to house brand guidelines, digital assets, and print templates, Frontify is a great option! Their platform even includes integrations with platforms like Instagram to help marketers organize everything needed to run the perfect social campaign.
A side-by-side look at how each platform supports documentation, governance, and design system adoption.
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Primary product focus | Design system documentation & governance | Brand management & DAM | |
Built specifically for design systems | |||
Structured design system documentation | |||
Documentation-first content model | |||
Markdown-based editing | |||
Flexible page templates for system content | Limited | ||
Figma integration | |||
Live sync of components & tokens | Limited | ||
Code-friendly outputs (tokens, snippets) | |||
Design & code as first-class citizens | |||
Design system governance features | Limited | ||
Change tracking & release communication | |||
Scales across multiple systems | Limited | ||
Built-in contribution workflows | |||
Designed for designers, devs & product teams | |||
Low-friction read access for wider org | |||
Optimised for day-to-day system usage | |||
Clear IA for large systems | Limited | ||
Best for product-led teams | |||
Best for marketing/brand-led organisations | |||
Best for scaling design systems | |||
Best for managing brand assets | |||
zeroheight brings structure to your design system and levels it up through clever automation, integrations and data — so you can scale your impact without scaling your headaches.
The core difference is focus. zeroheight is built for product and engineering teams managing design systems. Frontify is a brand management platform built for marketing teams. If your priority is documenting components, managing tokens, and scaling adoption across design and engineering, zeroheight is the better fit.