Design Systems Rodeo #3: Culture Club

Design Systems Rodeo.

Episode 3: with guest Ben Callahan

April 17, 2024

In this episode, Kevin and Ben discuss the influence Design Systems have on the company and design culture.

About Design Systems Rodeo

A new podcast where Kevin Muldoon and guests wrangle with the big common problems that design systems face. Every episode, they’ll hogtie a challenge, give it a good once over, and share the best techniques they’ve found to conquer them, from dealing with inconsistency to naming to white-label systems.


About the hosts

Kevin Muldoon
He/him; Design Technologist for Design Systems at Dow Jones

Kevin is a programmer, designer, writer, and speaker who specializes in Design Tokens and how they intersect with Games, Culture, and Language. He created the Genome Color Tool palette generator and Figma plugin as well as the Univers Color Palette and CTI+ token naming taxonomy.
LinkedIn | Twitter

Ben Callahan
He/him; Founder of Sparkbox, Design System Researcher, Coach, & Consultant at Learning Mode

Ben is the Founder of Sparkbox and a design system researcher and consultant. He’s a systems thinker and constant tinkerer. When he’s not reading or writing about design systems, you can find him dreaming about coffee, beach volleyball, or the perfect pizza crust. His personal motto is “Stay in Learning Mode” which means, he hopes to learn as much from you as you do from him.
LinkedIn | Twitter